Fiesta Del Sol

Free Beachside Art & Music Festival | Solana Beach, CA

Every year, the heart of Solana Beach explodes with color, sound, and energy at Fiesta Del Sol—a two-day, FREE, oceanfront celebration that draws thousands to Fletcher Cove Park. It’s where music, art, food, and community collide in the ultimate kickoff to summer.

The festival’s main stage rocks with over 14 bands—from high-energy rock and reggae to soulful grooves—keeping the crowd dancing all day and into the night. Guests wander through bustling rows of arts & crafts booths, sample delicious cuisine and refreshing drinks, and discover treasures from local merchants. Families flock to the Kids Zone, alive with laughter, activities, and entertainment for all ages.

With ocean views as the backdrop and a vibrant, welcoming crowd, Fiesta Del Sol delivers a one-of-a-kind atmosphere that leaves a lasting impression on attendees—and valuable visibility for sponsors who join in the celebration.

Why Sponsor Fiesta Del Sol?

As one of Southern California’s longest-running and most beloved community events, Fiesta Del Sol offers unmatched exposure to a diverse and engaged audience. Sponsors enjoy prominent branding opportunities, direct interaction with thousands of attendees, and association with a high-energy, family-friendly festival that embodies the best of coastal living. It’s not just sponsorship—it’s a chance to be part of a 45-year tradition that celebrates music, art, and the community spirit of Solana Beach.

AUDIENCE INSIGHTS

55+ yrs old

45-54 yrs old

35-44 yrs old

25-34 yrs old

18-24 yrs old

Under 18

Caucasian
Hispanic/Latino
African American
Native American
Asian/Pacific Islander
Other
Prefer Not To Answer

Female
Male
Prefer Not To Say

Caucasian
Hispanic/Latino
African American
Native American
Asian/Pacific Islander
Other
Prefer Not To Answer

Female
Male
Prefer Not To Say

SPONSOR PACKAGES

TITANIUM SPONSOR

High traffic booth space up to 10´ x 10´
Logo on event posters
Titanium Sponsor placement on
Fiesta del Sol website
Your banner placed in high visibility location

Social media promotion, passes to Seaside bar with table and chairs for four people with four drink tickets per day
2 available at $15,000

PLATINUM SPONSOR

Booth space 10´ x 10´
Logo on event posters
Platinum Sponsor placement on
Fiesta del Sol website
Your banner placed in high visibility location

Social media promotion, passes to Seaside bar with table and chairs for two people with two drink tickets per day
3 available at $10,000

GOLD SPONSOR

Booth space up to 10´ x 10´
Logo on event posters
Gold Sponsor placement on Fiesta del Sol website

Social media promotion, passes to Seaside bar with table and chairs for two people with two drink tickets per day
10 available at $5,000

OTHER OPPORTUNITIES

Beverage Sponsors:
- Cocktail Sponsor – one available: $15,000
- Beer Sponsor – two available: $10,000 each
- Wine Sponsor – one available: $2,500
- Non-Alcoholic Sponsor – two available: $1,000 each
VIP Platform: one available at $5,000 – multiple marketing opportunities include Swag bag and more
Family Area: one available at $4,500 – creative space available and multiple advertising opportunities
Seaside Bar: one available at $4,000 – multiple marketing opportunities

Stage Sponsor: one available at $3,000 – create a scrim to hang from the stage for all to see
Community Sponsor: one available at $2,500 – support the musicians of the future
Parking/Shuttle Sponsor: one available at $2,000 – multiple marketing opportunities
Food Court Sponsor: one available at $1,000 – multiple marketing opportunities including utensil bar
Fiesta Fan Sponsor: 10 available at $500 – your banner displayed at event (no booth)

Sponsor the Celebration!